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Aug 11th Webinar: Sustainable Innovation from the Amazon

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Runa: Energy, Sustainability & Innovation from the Amazon

A forefront conservation enterprise, Runa is partnered with native agronomists in the Ecuadorian Amazon to achieve market-driven restoration. The venture will be the first to market read-to-drink Wuayusa tea, a traditional beverage similar to Yerba Mate, that enhances mental clarity and personal energy.

Tyler Gage, Runa CEO, will be holding a WebEx conference to discuss the sustainable model that has won Runa awards from Brown University and the State of Rhode Island.

Date: August 11, 2009
Time: 1:15 pm, Pacific Daylight Time (GMT -07:00, San Francisco)

Please follow these easy steps to join the WebEx meeting:

1) Please note the meeting password: amazanga

2) Click on the link below to join the meeting. ( If prompted for security warning, please select Yes)
https://meetings.webex.com/meetings/j.php?ED=7004492&UID=0&PW=199d41050c4c4a120a5a50

3) Call the teleconference number below if host has selected the teleconference.
When prompted for meeting number enter: 613 050 667
Teleconference: Call-in toll-free number (US/Canada): 866-469-3239
Call-in toll number (US/Canada): 1-650-429-3300
Toll-free dialing restrictions: http://www.webex.com/pdf/tollfree_restrictions.pdf

If you need help joining this meeting, or would like to set up your computer prior to the meeting, click the following link
.

We look forward to your participation…

Andrew Mount
Development Officer
Runa LLC / Fundacion Runa
www.runa.org (site under construction)

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We have a ‘responsibility to AWE’.

 

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I love it when somebody is able to synthesize the incoming data into a meaningful message. Watch this video and understand how the world’s unsustainable economy works … Guess what my dear sustainability activists: The work you are doing? … It’s ‘not’ working. Sustainability will go to another level of understanding after you watch this video.

https://youtu.be/fnSjAUOwegU

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Collaborative Design: Methods for Developing Social Innovation and Social Capital


How does one go about building social innovation and creating social capital?

Creating more grounded transformative work is done by formulating a collective research process that builds shared capacity. If done well, an emerging social system moves itself (self adaptive) into momentous collaborative action. 

CREATING SOCIAL INNOVATION – RESEARCH STAGES

Asking powerful questions within dynamic interactive feedback loops is key to establishing a foundation for the collective to stand on. Some general advice about how to do social research is as follows:

  1. Inquiry: Starting everyone of my questions with ‘open ended’ question words including the 6 ‘W’s: WHY is it this way, WHAT is it exactly, (w)HOW does it work, WHO is involved, WHEN is it enacted, WHERE does it reside or show up. In this way, your research will expand from isolated assumptions into broader understandings and improve data outcomes.
  2. Clustering: The next step is reducing the content you have found by clustering or mapping common synergistic principles or concepts into groupings.This can often be found by creating keyword maps and phrase streams that appear and link across your data.
  3. Synthesizing: The last stage is integrating your results into something meaningful and valued. This happens by testing some of your new gathered insights “with others”. In other words ‘meaningfulness’ is key to a social movement and thereby social action, and this can only occur through interaction and feedback.

These are my 3 stages for developing new insight and interpretation for social innovation. They are based in the understanding of collaborative learning and design.

Next you will need to put your research to the test; not just proving whether it is true or not, but also (and even more important), using your synthesized research to enable social action – a community of practice.

COLLABORATIVE LEARNING – TURNING INFORMATION INTO SOCIAL ACTION

A more challenging but (in my view) more fun part of development, is enabling your research into a ‘social performance’ process for creating social capital and social innovation. This is done through 3 phases as follows (note ‘phases’ are different than ‘stages’):

  1. Enabling a Group Intention
  2. Building a Value Network
  3. Experiencing a Community of Practice

Here is the related article that describes these phases, called Social Innovation: a 3-Phase Transformation Process.

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